I’m Mukund Kapoor, I write copy that sells and content that ranks.

Here’s My Journey

I started at 17 with a mental health blog called amyoung.org. It failed.

Not because the writing was bad, but because I knew nothing about SEO. So I learned.

Countless nights on YouTube, endless blog posts, and three months later – I started a blog about Hinduism and motivation. Six months in, it made $10 a day. Small win, but it taught me more than any course could.

This obsession with SEO led me to journalism school. I took freelance projects on the side.

Not just for money, but to stand on my own feet. Growing up middle-class, I watched my father work hard every day. That stays with you.

For me, 2023 changed everything. I created GreatAIPrompts. Within months: 100,000 pageviews, $2500+ monthly revenue, then an acquisition offer. I used that money to launch The AI Block – a newsletter about AI news. That got acquired too.

All while holding down a full-time job and freelance work.

Projects That Went From What If to $50K & 100K Views

Here are some of my personal projects that I scaled and got acquired, along with my current professional work.

The AI Block Social Media

Ever turned $50 into 10,000 followers? I did it in 45 days with The AI Block’s social media.

No fancy tricks, just strategic boosted posts and content that the audience loved. One Reel hit 4.5 Million views, pulling in 3,000 new followers overnight.

Funny part is, this started as a ‘let’s see what happens’ experiment after selling my previous Instagram page for $1,000. Sometimes the best projects start with simple curiosity.

The AI Block newsletter (Zero to Acquisition in 90 Days)

The AI Block newsletter began as a side project but quickly became the go-to source for AI fans. The growth? Organic. The content? Straight-talking. The result? An acquisition offer I couldn’t refuse.

Sometimes the best opportunities come from scratching your own itch and I’ve experienced it.

Six Months. 200,000 Pageviews. $30,000 in Revenue.

On January 2023, I started an AI content website called Great AI Prompts. The website’s purpose was to share prompts, AI tutorials, and guides—basically everything related to AI. In six months, the website had 200K+ pageviews and made more than $30K with ads and digital products.

The website recently got acquired for 5 figures (can’t disclose).

Working As a Technical Content & Copy Writer for AffiliateWP

It’s been 2 years since am working full time at Awesome Motive as a Techincal Content Writer for AffiliateWP. Am more than happy to create content, landing pages, email copies and technical blog posts for AffiliateWP.

The best part? Every day brings a new challenge. Every piece of content is a puzzle waiting to be solved (wow this feels poetic). And I’m still learning, still growing, still loving every minute of it.

InspiringSwipes: Marketing Examples Curated

I’ve started this project recently. Being a Marketer and Copywriter, I’ve been managing my Swipe File on Pinterest. I have saved numerous ads, emails, sales letters, and landing pages. I wanted to share it with everyone, so I made a file that anyone can use to get ideas from.

I created, designed, and launched this website within 24 hours using WordPress, v0, Claude, GPT 4o, and Figma. A fun project for me, wanted to test if a non-coder like me can build a custom site.

InspiringSwipes

Apart From Website Content, I’ve Created Viral Pieces on Social Media Too

One killer example each from X, LinkedIn, and Instagram 👇

X

Brought 85.4K Views/ 187 Likes / 214 Saves

LinkedIn

Brought 5K Views/ 115 Likes / 17 Comments

Instagram

Brought 347 Likes without any paid ads or boosting.

Don’t Just Take My Word For It

Amazing to Work With

Mukund is a ‘go with the flow kind of person as his LinkedIn profile says and trust me his personality goes with his words. You can easily come to him and ask for help, he will always be there to help you out in all your endeavors and indeed a good peep to work with.
Vasundhara Chaudhary
LinkedIn

Great to Work With!

Having Mukund on our team at Ferticity was great! His creativity and dedication to content creation significantly enhanced our brand’s presence. We are grateful for their hard work and innovative ideas!
Athar Anjum
Director, Ferticity IVF & Fertility Clinics